Mallory McMorrow has been chosen as the winner of Mazda’s 2018 Mazda3 concept design competition, where contest entrants submitted a 150-word description and optional sketch of their view of the future vehicle.
Mazda designers and members of the Facebook online community voted on the entries, with McMorrow’s design coming out on top. The concept will first be shown as a scale model at this week’s L.A. Auto Show, with a full-size version to be unveiled on Saturday. McMorrow worked with Mazda designer Jacques Flynn to get the concept sketch ready for primetime, and will;team up;with Franz von Holzhausen, Mazda’s U.S. design chief, on the final full-scale version.
Von Holzhausen and his design team will be sculpting the model live on the show floor at Mazda’s booth while spectators watch. McMorrow, dubbed the "Car Girl" by aquaintences at the University of Notre Dame where she is an Industrial Design major, is finishing her degree with aspirations to break into the automotive design industry.
We’ve got a feeling that this is a big step in the right direction for McMorrow. We will be bringing you photos of her work live from the L.A. Auto Show floor this week. For more background on Mazda’s 2018 Mazda3 design competition.
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